With a background in Tourism and an MBA from the University of Barcelona, África arrived at the Catalonian capital from her native city, Madrid, in 1992 after an intense experience as production assistant at the Seville Expo. África Ortega de Frutos, partner at Torrents & Friends and in charge of the production for the events we organize, is a woman destined to work in the field of live events, of live communication, which she is truly passionate about. Over his more than 30 years of continued presence in the world of corporate events, Raimond Torrents has created and led projects nationally and internationally, has been asked to judge the prizes offered by EIBTM and Eventoplus, has written numerous articles for marketing and communication publications, and has given conferences and lessons all related to events organization and the resources of live communication. His teaching experience and the concern to raise the level of training of professionals in the MICE industry inspired Raimond Torrents to found the Event Management Institute in 2012, an organisation dedicated to research, training, and education in the events industry. This was followed by other titles like ‘Creation and Design of Events’ (Shanghai Arts and Design Academy, 2013), specifically for the Chinese events industry and collaborations with Spanish universities, ‘Events: Functions and Trends (Universidad de Deusto 2010) and ‘Public Relations and Communications Departments’ (Tirant Humanidades-UAB 2014).
The Power of Live Communication’ (Deusto), the first book of corporate events published by a Spanish author and which some of the top professionals in the industry from Spain and Latin America participated in. In 2005, Raimond Torrents published ‘Company Events.
In 2003 he left his post at Euphon Events and after a period of research and personal development he created the events agency Torrents & Friends, S.L. Raimond Torrents was named general manager. In 2001 Compañía de Actos Singulares merged with the Italian group Euphon S.p.A.
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In 1991 Compañía de Actos Singulares joined the structure of Ovideo Bassat Sport to face one of the most exciting challenges a professional event organizer might have: the opening and closing ceremonies for the Olympic Games in Barcelona 1992. In 1990 he created his own event agency, Compañía de Actos Singulares SL, with offices in Madrid and Barcelona which would become a leader in the industry in a few short years. In 1987 he entered the world of show business as general manager at Animación del Ocio S.A., a company dedicated to manage and schedule unusual venues to open up a market in the creation and production of corporate events, combining his business acumen and his experience in show business. Please review our Terms of Use and Privacy Policy.Raimond Torrents Fernández, founder of Torrents & Friends, started in the world of corporate events after five years of business studies, an MBA (from ESADE), and three years in the marketing department of a North American multinational (CPC España/ Best Foods). Pricing, channels, features, content, and compatible devices subject to change. Number of permitted concurrent streams will vary based on the terms of your subscription. Programming subject to regional availability, blackouts, and device restrictions. Click here to check channel availability in your area.
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